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How to Use AI Effectively in Your Business
June 3 @ 3:00 pm – 5:00 pm CDT

AI in Your Business: What to Use, What to Measure, and What to Protect
At the June G3 Summit powered by Co-Create Marketing Strategies, we’re continuing the AI conversation—this time with a deeper, more practical focus on what actually works inside real businesses.
AI is changing how work gets done, how brands are seen, and how results are measured. But using AI well requires more than tools, it requires strategy,guardrails, and clarity.
In this SPARK Session, we’ll explore:
- How to track real results from SEO and AI-driven tools
- Where AI creates efficiency—and where it creates risk
- Common pitfalls businesses face when they rely too heavily on automation
- How to protect your brand voice, credibility, and trust in an AI-driven world
- Why AI should enhance your workforce—not replace it
We’ll also briefly touch on a growing issue impacting communities nationwide: the rise of AI-driven data centers and their effect on infrastructure, energy, and local economies—bringing awareness to how AI’s impact reaches far beyond the screen.
This session is designed to meet leaders where they are—offering clarity, confidence, and practical next steps.
Come ready to learn, connect, and grow alongside other leaders navigating the same questions.

